Friday Five Roundup: From running an effective dental practice to learning from Amazon

1
Dental Economics

Dental EQ: How improving your emotional intelligence impacts your dental practice



As we all know, dentistry is both an art and a science. While technical skill is an essential component to dentistry, it does not guarantee success.

Read the article on dentaleconomics.com>

2
QuickSprout

Low Hanging Fruit of Content Marketing: 10 Quick Changes That Will Bring Big Results


Do you know what the key to a successful content marketing campaign is? Well, it’s not what you are thinking. Sure, detailed content that is high in quality helps, but it won’t guarantee your success.
So, what’s the key?

Read the article on quicksprout.com>

3
Oral Health Group

Ways To Effectively Communicate With Your Potential Patients Online


Because a considerable chunk of your target market is made up of millennials – people who barely knew life without technology – it makes so much sense for dental professionals to invest in improving their online visibility.

Read the article on oralhealthgroup.com>

4
Marketing Land

Amazon Advertising: Here’s how you can refine your strategy


Brands need to understand the incrementality of each click and then optimize their bids.

Read the article on marketingland.com>

5
Dentistry IQ

3 ways to immediately increase production in your dental practice


While the prospect of increasing production 80% sounds great, the thought of having to implement 42 strategies sounds exhausting. Different strategies require different levels of time and complexity, and in the interest of both your time and sanity, I’ve whittled those 42 strategies down to three that will give you very quick results.

Read the article on dentistryiq.com>