Friday Five Roundup: A Diagnosis of 2019 and Predictions for 2020

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Oral Health Group

New Decade, New Marketing Plan: How Dental SEO Will Be Different In 2020



We are entering not only a new decade on the calendar, but also a new era in dental SEO. How can you and your marketing team adapt?

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Marketing Land

6 of the Best Social Listening Tools for 2020


As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for 2020.

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Friday Five Roundup: From 2020 dental marketing trends to millenials vs Gen Z

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Oral Health Group

5 Dental Marketing Trends to Watch in 2020



Customized advertising, financial flexibility, and more.

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2
Marketing Land

How the ‘Peloton Woman’ in Aviation Gin’s Ad Will be a Case Study on Marketing Genius for Years to Come


The ad from Aviation Gin used viral momentum to give us the sequel we didn't know we needed.

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Friday Five Roundup: From website migration to data breaches

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Oral Health Group

Text Message Interventions Could Improve Oral Health of At-Risk Children



Text message interventions have the potential to improve the oral health of at-risk children by positively influencing caregivers’ attitudes and behaviors toward their children’s oral health, according to the results of a randomized pilot feasibility trial published in November 2019 in the Journal of Medical Internet Research- mHealth and uHealth.

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2
Marketing Land

5 Audiences You Should Exclude From Your PPC Campaigns


Negative audiences help reduce wasted spend and prevent shoppers from being retargeted with products too many times.

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