Friday Five Roundup: From cannabis and oral health to data breach

Oral Health Group

Canadian Dental Hygienists Start the Cannabis Conversation

The beginning of a new year is a perfect opportunity to make a fresh start and set new personal and professional goals. With the recent legalization of cannabis in Canada, dental hygienists urge everyone to think carefully before using cannabis, given its negative impact on oral health.

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What Is a Data Breach? A 1-Minute Rundown

If you work at a smaller company, however, you might think a data breach will never affect you. Cybercriminals usually only target huge corporations when they try to steal people’s data. But that doesn’t mean data breaches aren’t a possibility at smaller companies.

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Mouthing Off - ASDA Blog

Defining Your Path to Practice Ownership

Dr. Mark Costes urges dental students to learn from his experiences, immerse themselves in all of the free self-education resources out there and get out of their comfort zone.

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Search Engine Land

What Makes People Click on Search Ads?

Most surveys find that consumers aren’t aware of the difference between ads and organic listings in search results. But what about the consumers that are aware and acknowledge clicking on ads? What makes them click? A new survey from agency research firm Clutch set out to answer just that — across Google, Bing, YouTube and Amazon.

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Dentistry IQ

4 Strategies for Attracting New Dental Patients and Keeping the Patients You've Got

Most dental practice owners are on the lookout for ways to keep their waiting rooms busy, their treatment chairs full, and their office phones ringing from new patients, as well as continue top-notch treatment for their existing patients. While dentists want to build their patient populations, they need to beware of gimmicks and marketing ploys that can erode the integrity of their brands.

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