Friday Five Roundup: From dental practice challenges to digital marketing

Oral Health Group

Running a Successful Practice: Industry’s Top Challenges

Successful dentists talk about different challenges when trying to run a successful dental practice.

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The Short & Sweet Guide to Google Keep

Google Keep is a free note-taking application developed by Google. Launched in early 2013, the service can be used to create, manage, and share text-based memos, lists, images, and voice notes across multiple devices. Currently, Google Keep is available on the web and as a mobile application on both Android and iOS operating systems.

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Dental Marketing Is Not The Problem, Differentiation Is

After generating thousands of dental patients for our clients, I've recognized one key difference between the failure and success of a dental clinic: differentiation.

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Search Engine Land

85% of Consumers Disregard Local Reviews More Than 3 Months Old

When it comes to reviews, recency matters. Forty percent of consumers say they only look at reviews of local businesses written in the past two weeks — with 85 percent saying reviews more than three months old are no longer relevant. That’s according to the 2018 edition of BrightLocal’s Local Consumer Reviews Survey. The report is based on a survey of 1,000 U.S. adults. This is its eighth year.

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Dentistry IQ

The Rise of the Internet Economy and Dentistry

Let’s face it. We live in a totally new world. The internet has completely changed how people consume information, how they buy, and their expectation that products and services are acquired and delivered in real time. New customer acquisition and retention is more difficult than ever before.

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