Friday Five Roundup: From Awards to Effective CTA's and Planning Seasonal Marketing Campaigns

1 The Drum

Samsung, Channel 4, Mozilla & more: Creative directors from 18 Feet & Rising, Now, JWT London and more choose their Creative Work of the Year

Listing the top Creative Ads according to leading Creative Professionals.
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How to Write Effective CTAs on Social Media: A Guide for Marketers

An effective call to action can increase conversions and revenue. Learn how to write a great one with these tips.
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How to Plan a Seasonal Marketing Campaign: A 5-Step Guide

Adding a bit of change to your marketing campaigns for the upcoming holidays can add so much personality to your brand. Here is how you can change up your campaigns to align with seasonal events and celebrations during the year.
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Marketing Land

New wave of referrer spam wrecking Google Analytics data

Now that you filtered out your email spam, you have to start filtering out your Google Analytics referral spam! Google Analytics is powerful. It's no surprise that most other analytics packages have been swept aside to use the ever improving analytics engine. It also should not be a surprise that holding such a position makes it a target as well to folks that don't mean so well.
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18 Things You Need to Know about Marketing Your Local Business on Instagram

Trying to promote your local business on Instagram? Here are 18 things that might help you.
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