Friday Five Roundup: Benefits of Marketing Automation to Creating Scannable Content


Marketing Profs

It's Time to Take Content Marketing Automation Seriously

It’s time to take content marketing automation seriously. Here are some common misconceptions and surprising benefits about automating your content.
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More websites were viewed on mobile devices and tablets than desktops for the first time ever this month

It’s official. Websites are now viewed more often on mobile than on desktop. What does that mean for your online presence?
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Social Media Strategy for People Who Sell Stuff

How do you leverage your social media audience as a market for your product without alienating them away from your brand, thinking “every post is for a sale”? Check out these tips to find out. Read the article on >


Huffington Post

5 Rules of Digital Marketing for 2017

With developments in technology, the landscape for digital marketing is constantly changing. Here are 5 tips to stay on top of your digital marketing going into the new year.
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The Step-by-Step Guide to Creating Scannable Content

Taking into consideration that people’s attention spans vary significantly and that no one likes to read content that is difficult to skim, it is crucial to create scannable content. Here is how you can get started.
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