How Big is Your Practice Pie?
This dentist is concerned about the salary portion of his overhead running too high. What can he do to get it under control?
Read the article on dentaleconomics.com>
Facebook Shows Users More Details About Data Used to Target Ads
Users will now be able to see the interests and categories used to target them and where the information came from.
Read the article on marketingland.com>
New Antibacterial Fillings May Combat Recurring Tooth Decay
A new study finds potent antibacterial capabilities in novel dental restoratives, or filling materials.
Read the article on sciencedaily.com>
Ad Tracking: What It Is & How to Do It
If you're new to running online ads, it's important to spend some time thinking about the specific metrics that will determine the success of your campaign. Ad tracking today exists across a number of different tools and platforms, and advertisers have the ability to collect data on everything from views and clicks, to impressions and behavior across multiple sessions and websites.
Read the article on hubspot.com>
5 Ways to Text Your Dental Patients
Dental patients appreciate that their dentist reaches out to them in an easy way they know and like. Texting is a popular and effective way to reach patients.
Read the article on dentistryiq.com>