Friday Five Roundup: From email best practices to digital solutions for dentists

1
The Dental Geek

Pros of Adult Orthodontics to Explain to Hesitant Patients



Many patients mistakenly believe that all orthodontic work is inherently cosmetic. Therefore, even those who carry quality dental insurance plans figure they must pay out of pocket even if that assumption is erroneous. The way orthodontists choose to speak with patients greatly impacts their overall motivation to pursue the procedures that could benefit them the most.

Read the article on thedentalgeek.com>

2
Marketing Land

Don’t Be Too Quick to Dismiss Established Best Practices For Email


Here we are, 25 years later, and we’re rethinking many of the practices that, for better or worse, helped us build email into the machine it is today. I agree that some best practices have either outlived their usefulness or didn’t stand the test of time, but I wish we wouldn’t be in such a hurry to move past the ones that still hold true.

Read the article on marketingland.com>

3
Science Daily

Poor Oral Health Linked to a 75% Increase in Liver Cancer Risk


Poor oral health is associated with a 75% increased risk of hepatocellular carcinoma (HCC), the most common form of liver cancer, new research has found.

Read the article on sciencedaily.com>

4
HubSpot

The 14 Best WordPress Appointment Plugins in 2019


If you have a WordPress site, you're in luck -- there are simple, clean, easy-to-use appointment plugins you can implement to ensure you're delighting your prospects every time.

Read the article on hubspot.com>

5
Dentistry IQ

Digital Solutions: Filling the gap between dental care and modern consumerism


It's important for dental practices to meet patients where they are, and that is online. Digital and instant services impress dental patients.

Read the article on dentistryiq.com>