Friday Five Roundup: From Millennials and Dentistry to Psychology and Video Marketing

1
Medical News Today

Hypersalivation: Causes and treatment




Hypersalivation, also known as sialorrhea or ptyalism, is when a person has too much saliva in their mouth. It can result in saliva from the mouth spilling over the bottom lip, known as drooling. Read about the causes, symptoms and possible treatments for this condition in the full article.

Read the article on medicalnewstoday.com

2
Marketing Land

3 ways to use search query data from Google Search Console



A report in Search Console, called Search Analytics, gives you an overview of how your website is performing in Google’s organic (non-paid) search results — namely, it shows some of the search queries people used to click through to your website. This article provides a handy guide for gleaning actionable insights from your Search Analytics report.

Read the article on marketingland.com

3
Dentistry IQ

Millennials are changing face of dentistry: The generational trifecta of tech, priorities, and finance



Just under half of dentists are 55 or older, but that doesn’t mean the millennial generation hasn’t made an industry-wide impact. Jason Post from DentistryIQ breaks down all the ways millennials have made a difference in this post.

Read the article on dentistryiq.com
 
4
HubSpot

6 Psychology-Backed Hacks for Making Engaging Videos



On Facebook, video isn't king. Engaging video is king. And to create gripping videos, you need to be able to understand and predict human preference and behavior. Nowadays, psychology isn't just a college prerequisite anymore. It's the core of marketing.

Read the article on hubspot.com
 
5
Consumer Affairs

Why it's important to schedule a back-to-school dental checkup for your child



Treating dental problems now can help prevent missed school days later, according to pediatric dentists.

Read the article on consumeraffairs.com