The 2019 Google Core Updates: Where we are now

By: LeVi Pham

Have you noticed a recent, significant drop in your website’s search visibility over the past few months? Did you spend hours combing through your SEO to try to fix this? Chances are your website is among the many that were affected by the recent Google Core Updates, which impacted several big names such as the Daily Mail UK and cryptocurrency marketplace CCN.com. In this blog post, we will explore how the Google Core Updates impacted websites, with a focus on the recent June Update, and what you can do to rebound if your rankings have tanked. Spoiler alert: it’s all about content quality!

10 Things You Can Track with Google Tag Manager

By LeVi Pham

Image source: AnalyticsMania 

In our previous blog post on the topic, we covered the basics of Google Tag Manager (GTM) including its benefits and how to set up. In this article, we will provide you with guides on how to enable the 10 most popular tracking metrics and save you some time spent Googling them! This list is by no means exhaustive - there are many default tags and custom tags that can be added to suit your marketing strategy. Take time to experiment with different tags, triggers, and variables to improve data gathering and gain useful insights into your campaign performance.

Streamline Your Efforts with 10 of the Most Popular Social Media Management Tools

By: LeVi Pham

Related Article: Are You Using Social Media to Its Full Potential?

Whether you are a small business or an enterprise company, you are probably spending a lot of time and resources on social media to reach your customers, clients, and readers. With an ever increasing demand to stay current and present on many platforms at once, how do you stay on top of all your social media marketing tasks? Are you effectively monitoring and optimizing your content’s performance? It can easily get overwhelming without the right tools, so we have compiled a list of the top 10 most popular social media management apps right now that you can use to save time and streamline your marketing efforts!

Before we start, we should mention that all major social networks offer analytic tools, including:

• Facebook Analytics 
• Instagram Insights 
• Twitter Analytics 
• Pinterest Analytics 
• LinkedIn Analytics 
• YouTube Analytics 

These tools are well-built for their platforms and can provide you with key insights into your marketing performance, but they can be time-consuming to monitor if you have multiple social media channels. Many of the following apps that we recommend can help combine these channels into one unified dashboard for you to easily compare the results.